000 00732cam a2200217 a 4500
001 UPMIN-00000005563
005 20221006094013.0
008 940429s1995 ilua b 001 0 eng
020 _a0844233498 (recyclable paper)
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415.126
_b.R65 1995
090 _aHF5415.12
_bR65
100 1 _aRoman, Ernan.
245 1 0 _aIntegrated direct marketing /
_cErnan Roman.
260 _aLincolnwood, Ill., USA :
_bNTC Business Books,
_cc1995.
300 _axiii, 223 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aDirect marketing.
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/mh024/94017508.html
658 _aSOM1
999 _c4021
_d4021