000 00640pam a2200229 a 4500
001 UPMIN-00000005704
005 20221006094016.0
008 850611s1986 nyu 00110 eng
020 _a0070652643
050 0 _aHF5827.2
_b.R53 1986
090 _aHF5827.2
_bR53 1986
082 0 _a659.1
_219
100 1 _aRies, Al.
245 1 0 _aPositioning :
_bthe battle for your mind /
_cby Al Ries and Jack Trout.
250 _a1st ed., rev.
260 _aNew York :
_bMcGraw-Hill,
_cc1986.
300 _ax, 213 p. ;
_c21 cm.
500 _aIncludes index.
650 0 _aPositioning (Advertising)
700 _aTrout, Jack.
658 _aSOM1
999 _c4083
_d4083