000			01899nam a22002533a 4500
001			UPMIN-00021252826
003			UPMIN
005			20240120154815.0
008			240120b |||||||| |||| 00| 0 eng d
040			_cUPMin
041			_aeng
090		0	_aLG 993.5 2019 _bC54 R49
100			_aReyes, Margarette G., _eauthor _924729
245			_aPSST! (Pamilya, and sisto sayron 'ta!) : _bdesign and development of a health communication plan to improve knowledge on schistosomiasis and mass treatment among the residents of Brgy. Kapatungan, Trento, Agusan del Sur / _cMargarette G. Reyes; Nelfa M. Glova, adviser
260			_c2019
300			_a131 leaves
502			_aThesis (BA Communication Arts) -- University of the Philippines Mindanao, 2019
520	3		_aThe results of the formative evaluation in the initial phase of this research revealed that the respondents exhibited low knowledge on Schistosomiasis and mass treatment. Given this condition, this study aimed to design and develop a comprehensive health communication campaign plan to improve the level of understanding on Schistosomiasis and mass treatment among the residents of Brgy. Kapatungan, Trento, Agusan del Sur. To realize the primary objective of this study, the researcher designed messages, sources, and channels that are appropriate for the target audience in the health communication campaign plan. The design and development of the messages, sources, channels are grounded o the findings of the formative evaluation which generally explored the sociodemographic profile, the sources of information on Schistosomiasis and mass treatment, and the media preference and information needs of the target audience.
658			_aUndergraduateThesis _cCOMA200, _2BACA, College of Humanities and Social Sciences
700			_aGlova, Nelfa M., _eadviser _923241
905			_aFi
905			_aUP
942			_2lcc _cTHESIS
999			_c986 _d986