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Modern marketing strategy.

Bursk, Edward Collins, 1907-

Modern marketing strategy. Edited by Edward C. Bursk [and] John F. Chapman. - Cambridge, Harvard University Press, 1964. - xix, 360 p. illus. 24 cm. - The Business administrator .

Bibliographical footnotes.

LCCN: 64016061 //r91

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / .B774 1964

Dewey Class. No.: 658.8082

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