Manage globally, sell locally : the art of strategic account management /

Blackstone, A. Lee.

Manage globally, sell locally : the art of strategic account management / A. Lee Blackstone. - Burr Ridge, Ill. : Irwin Professional Pub., c1995. - xv, 198 p. : ill. ; 21 cm.

Includes index.

0786303301

94011218


Selling--Key accounts.
Marketing--Key accounts.
Sales management.

HF5438.8.K48 / B58 1995

658.85
 
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