Advertising copywriting / (Record no. 16819)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00754pam a2200253 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | UPMIN-00000000675 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230606104004.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 960619s1999 ilua 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0844232068 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5825 |
| Item number | .B8 1999 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5825 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | B8 1999 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.13/2 |
| Edition number | 20 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Burton, Philip Ward, |
| Dates associated with a name | 1910- |
| 9 (RLIN) | 13276 |
| 245 10 - TITLE STATEMENT | |
| Title | Advertising copywriting / |
| Statement of responsibility, etc. | Philip Ward Burton. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Lincolnwood, Ill., USA : |
| Name of publisher, distributor, etc. | NTC Business Books, |
| Date of publication, distribution, etc. | c1999. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 349 p. : |
| Other physical details | ill. ; |
| Dimensions | 29 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising copy. |
| 9 (RLIN) | 13277 |
| 658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
| Main curriculum objective | Media: History, Development and Theories - |
| Curriculum code | MEDA101 |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| a | Fo |
| Withdrawn status | Lost status | Damaged status | Status | Collection | Home library | Current library | Shelving location | Date acquired | Accession Number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Circulating | School of Management | University Library | Regular Circulation | 2023-06-06 | CHSS-1387 | HF5825 .B8 1999 HF5825 B8 1999 | 3UPML00005839 | 2023-06-06 | 2023-06-06 | Book |