Basic marketing : a managerial approach / E. Jerome McCarthy.
Material type: TextPublication details: Homewood, Ill. : R. D. Irwin, 1975.Edition: 5th edDescription: xvi, 694 p. : ill. ; 25 cmISBN:- 0256015678
- 658.8
- HF5415.13 .M3 1975
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Book | University Library | Circulating | HF5415 M22 1975 (Browse shelf(Opens below)) | Available | 3UPML00006236 | ||
Book | University Library | Circulating | HF5415 M22 1975 (Browse shelf(Opens below)) | Available | 3UPML00006216 | ||
Book | University Library | Circulating | HF5415 M22 1975 (Browse shelf(Opens below)) | c.3 | Available | 3UPML00006287 |
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HF5415 L2624 2002 Marketing / | HF5415 L482 Marketing for business growth. | HF5415 M22 1975 Basic marketing : a managerial approach / | HF5415 M22 1975 Basic marketing : a managerial approach / | HF5415 M22 1975 Basic marketing : a managerial approach / | HF5415 M22 1978a Basic marketing : a managerial approach / | HF5415 .M297453 2000 HF5415 M297453 2000 Marketing : best practices / |
Includes bibliographical references and index.
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