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Marketing research : an aid to decision making / Alan T. Shao.
Material type:
TextPublication details: Cincinnati, OH : South-Western College, c1999.Edition: 1st edDescription: xix, 597 p. : ill. ; 28 cmISBN: - 0538881925
- 658.8/3 21
- HF5415.2 .S469 1998
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University Library Regular Circulation | Circulating | HF5415.2 .S469 1998 HF5415.2 S469 1998 (Browse shelf(Opens below)) | Available | 3UPML00004841 |
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| HF5415.2 C58 1995 Marketing research : methodological foundations / | HF5415.2 .D44 1999 HF5415.2 .D44 1999 Developing a market orientation / | HF5415.2 .M3167 2001 HF5415.2 .M3167 2001 Qualitative market research : a comprehensive guide / | HF5415.2 .S469 1998 HF5415.2 S469 1998 Marketing research : an aid to decision making / | HF5415.2 W45 Marketing research: management and methods | HF5415.2 Z53 1999 Essentials of marketing research / | HF5415.3 D43 1986 Cases in consumer behavior / |
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