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Applications in basic marketing: clippings from the popular business Press / William D. Perreault and E. Jerome McCarthy
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TextPublication details: Boston, : Irwin/McGraw-Hill, c1999.Edition: 1998-1999 edDescription: ix, 176 p. : ill. ; 25 cmISBN: - 0075610280
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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University Library | Regular Circulation | HF5415.13 M369 1999 (Browse shelf(Opens below)) | Available | 3UPML00004811 |
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| HF5415.13 K64 2003 Marketing management / | HF5415.13 L36 1998 Marketing management : concepts and applications for strategic marketing planning / | HF5415.13 L55 1999 Marketing management and strategy: marketing engineering applications / | HF5415.13 M369 1999 Applications in basic marketing: clippings from the popular business Press / | HF5415.15 N67 Cycle time management : the fast track to time-based productivity improvement / | HF5415.15 U72 1993 Design and marketing of new products / | HF5415.2 .Q328 2001 Qualitative marketing research / |
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