Results
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Marketing research / David A. Aaker, V. Kumar, George S. Day. by
- Aaker, David A
- Kumar, V
- Day, George S
Edition: 5th ed.
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : Wiley, c1995
Availability: Items available for loan: University Library (1)Call number: HF5415.2 A14 1995.
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Marketing encyclopedia : issues and trends shaping the future / Jeffrey Heilbrunn, editor. by
- Heilbrunn, Jeffrey
- American Marketing Association
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Chicago : Lincolnwood, Ill. : American Marketing Association ; NTC Business Books, c1995
Other title:
- American Marketing Assocication marketing encyclopedia
- AMA marketing encyclopedia
Availability: Items available for loan: University Library (1)Call number: HF5415 M37.
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The Effective manager / Andres D. Tomas by
Material type: Text
Publication details: Quezon City : New Day Pub. , c1995
Availability: Items available for loan: University Library (1)Call number: HD30.3 A53.
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The strategy process / Henry Mintzberg, James Brian Quinn, John Voyer. by
- Mintzberg, Henry
- Quinn, James Brian, 1928-
- Voyer, John
Edition: Collegiate ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1995
Availability: Items available for loan: University Library (1)Call number: HD30.28 .Q53 1995.
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