A managerial introduction to marketing / Thomas A. Staudt, Donald A. Taylor, Donald J. Bowersox.
Material type: TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1976.Edition: 3d edDescription: xiv, 594 p. : ill. ; 24 cmISBN:- 0135501865
- 658.8
- HF5415.13 .S87 1976
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Book | University Library | Circulating | Available |
Includes bibliographies and index.
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