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		Essentials of marketing research / William R. Dillon, Thomas J. Madden, Neil H. Firtle. by Dillon, William R Madden, Thomas J Firtle, Neil H Series: Irwin series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, IL ; Boston, MA : Irwin, c1993 Availability: Items available for loan: University Library (1)Call number: HF5415.2 D537 1993. Place hold Add to cart (remove)
		Strategic marketing management cases / David W. Cravens, Charles W. Lamb, Jr. by Cravens, David W Lamb, Charles W Cravens, David W. Strategic marketing management cases and applications Series: Irwin series in marketing Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, IL : Irwin, c1993 Availability: Items available for loan: University Library (1)Call number: HF5415 C69 1993. Place hold Add to cart (remove)

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