The art of cause marketing : how to use advertising to change personal behavior and public policy / Richard Earle.
Material type: TextPublication details: Lincolnwood, Ill. : NTC Business Books, 2000.Description: xii, 322 p. : ill. ; 24 cmISBN:- 0658001221
- 658.5 21
- HF5414 .E18 2000
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book | University Library | Circulating | HF5414 E18 2000 (Browse shelf(Opens below)) | Available | 3UPML00015214 |
Includes bibliographical references (p. 305) and index.
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