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The Apple experience : the secrets of delivering insanely great customer service / by Carmine Gallo.

By: Material type: TextTextPublication details: New York : McGraw-Hill, c2012.Edition: 1st edDescription: 234 p. : ill. ; 24 cmISBN:
  • 9780071793209 (alk. paper)
  • 0071793208 (alk. paper)
Subject(s): DDC classification:
  • 658.8/12 23
Contents:
Introduction: enriching lives -- Inspiring your internal customer -- Dream bigger -- Hire for smiles -- Cultivate fearless employees -- Build trust -- Foster a feedback loop -- Develop multitaskers -- Empower your team -- Serving your external customer -- Follow Apple's 5 steps of service -- Reset your customer's internal clock -- Sell the benefit -- Unleash your customer's inner genius -- Create wow moments -- Rehearse the script -- Deliver a consistent experience -- Setting the stage -- Eliminate the clutter -- Pay attention to design details -- Design multisensory moments -- Conclusion: the soul of Apple.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Book Book University Library Regular Circulation Circulating HF5415.5 .G356 2012 (Browse shelf(Opens below)) Available 3UPML00019738
Book Book University Library Regular Circulation Circulating HF5415.5 .G356 2012 (Browse shelf(Opens below)) Available 3UPML00019739

Introduction: enriching lives -- Inspiring your internal customer -- Dream bigger -- Hire for smiles -- Cultivate fearless employees -- Build trust -- Foster a feedback loop -- Develop multitaskers -- Empower your team -- Serving your external customer -- Follow Apple's 5 steps of service -- Reset your customer's internal clock -- Sell the benefit -- Unleash your customer's inner genius -- Create wow moments -- Rehearse the script -- Deliver a consistent experience -- Setting the stage -- Eliminate the clutter -- Pay attention to design details -- Design multisensory moments -- Conclusion: the soul of Apple.

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