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Marketing / William G. Zikmund, Michael d'Amico. by
  • Zikmund, William G
  • D'Amico, Michael
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Minneapolis/St. Paul : West Pub. Co.,. c1993
Availability: Items available for loan: University Library (1)Call number: HF5415 Z54 1992.

Cases in marketing research / William G. Zikmund, William J. Lundstrom, Donald Sciglimpaglia. by
  • Zikmund, William G
  • Lundstrom, William J
  • Sciglimpaglia, Donald M
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : Dryden Press, c1982
Availability: Items available for loan: University Library (1)Call number: HF5415.3 Z55.

Essentials of marketing research / William G. Zikmund. by
  • Zikmund, William G
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth, TX : Dryden Press, c1999
Availability: Items available for loan: University Library (1)Call number: HF5415.2 Z53 1999.

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