Marketing management : analysis, planning, implementation, and control / Philip Kotler.

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Material type: Text

TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1991.Edition: 7th edDescription: xxvi, 756 p. : ill. ; 29 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	University Library Regular Circulation	Circulating	HF5415.13 .K64 1991 HF5415.13 .K64 1991 (Browse shelf(Opens below))	Available		3UPML00004806

Includes bibliographical references and indexes.

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