Strategic marketing management : a means-end approach / Mark E. Parry.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 0071372229
- 658.8 21
- HF5415.13 .P336 2002
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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University Library | Regular Circulation | HF5415.13 .P336 2002 (Browse shelf(Opens below)) | Available | 3UPML00017747 |
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HF5415.12 P6 G67 Marketing 101 : an A to Z quick guide | HF5415.12 P6 G67 Marketing 101 : an A to Z quick guide | HF5415.12 R65 Integrated direct marketing / | HF5415.13 .P336 2002 Strategic marketing management : a means-end approach / | HF5415.13 .S992 2003 Enterprise marketing management : the new science of marketing / | HF5415.13 A23 2005 Strategic market management / | HF5415.13 A23 2005 Strategic market management / |
Includes bibliographical references and index.
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