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The Portable MBA / [edited by] Eliza G.C. Collins, Mary Anne Devanna. by
  • Collins, Eliza G. C
  • Devanna, Mary Anne
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, c1990
Availability: Items available for loan: School of Management (1)Call number: HD31 .C6134 1990.

Fundamentals of marketing [by] William J. Stanton. by
  • Stanton, William J
Edition: 3d ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, McGraw-Hill [1971]
Availability: No items available.

Marketing : an introduction / Gary Armstrong, Philip Kotler. by
  • Armstrong, Gary (Gary M.)
  • Kotler, Philip
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Prentice Hall, c2011
Availability: Items available for loan: School of Management (1)Call number: HF5415 K625 2011.

Marketing classics : a selection of influential articles / [compiled by] Ben M. Enis, Keith K. Cox. by
  • Enis, Ben M
  • Cox, Keith Kohn
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [Boston] : Allyn and Bacon, c1988
Availability: Items available for loan: School of Management (1).

Marketing / Dhruv Grewal, Michael Levy. by
  • Grewal, Dhruv
  • Levy, Michael, 1950-
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw Hill/Irwin, c2011
Other title:
  • M : marketing
Online access:
Availability: Items available for loan: School of Management (1)Call number: HF5415 G6753 2011.

Marketing / Dhruv Grewal, Michael Levy. by
  • Grewal, Dhruv
  • Levy, Michael, 1950-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2009
Availability: Items available for loan: School of Management (1)Call number: HF5415 G675 2009.

Marketing / Dhruv Grewal, Michael Levy. by
  • Grewal, Dhruv
  • Levy, Michael, 1950-
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2010
Availability: Items available for loan: School of Management (1)Call number: HF5415 .G675 2010.

Applications in basic marketing: clippings from the popular business Press / William D. Perreault and E. Jerome McCarthy by
  • Perreault, William D
  • McCarthy, E.Jerome
Edition: 2005-2006 ed.
Material type: Text Text
Publication details: Boston, : Irwin/McGraw-Hill, c2005
Availability: Items available for loan: School of Management (1)Call number: HF5415.13 M369 2005.

Marketing demystified : a self-teaching guide / Donna Anselmo. by
  • Anselmo, Donna
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2010
Availability: Items available for loan: School of Management (1)Call number: HF5415 .A647 2010.

Learning guide principles of marketing / Philip Kotler & Gary Armstrong by
  • Kotler, Philip
  • Armstrong, Gary
  • Paczkowski, Thomas J
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form:
Publication details: Englewood, Cliffs, NJ : Prentice-Hall , c1994
Availability: Items available for loan: School of Management (1)Call number: HF5415 K64 1994.

Marketing management : analysis, planning, implementation, and control / Philip Kotler by
  • Kotler, Philip
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form:
Publication details: Englewood, Cliffs, NJ : Prentice-Hall , c1991
Availability: Items available for loan: School of Management (1)Call number: HF5415.13 K64 1991 ins. man..

Study guide contemporary marketing / Louis Boone and David l. Kurtz / Thomas O'Connor by
  • O'Connor, Thomas
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form:
Publication details: Fort Worth : The Dryden Press , c1995
Availability: Items available for loan: School of Management (1)Call number: HF5415 B66.

Study guide contemporary marketing / Thomas S. O'Connor by
  • O'Connor, Thomas S
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form:
Publication details: Fort Worth : The Dryden Press , c1998
Availability: Items available for loan: School of Management (1)Call number: HF5415 O46.

Modern marketing strategy. Edited by Edward C. Bursk [and] John F. Chapman. by
  • Bursk, Edward Collins, 1907- [ed.]
  • Chapman, John F [joint ed.]
Series: The Business administrator
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge, Harvard University Press, 1964
Availability: Items available for loan: School of Management (1)Call number: HF5415 B774 1964.

Study guide to accompany marketing / Joel R. Evans and Barry Berman by
  • Evans, Joel R
  • Berman, Barry
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form:
Publication details: New York : MacMillan , c1994
Availability: Items available for loan: School of Management (1)Call number: HF5415 E92 1994.

Instructor's resource manual with transparency master's to accompany marketing / Joel R. Evans and Barry Berman by
  • Evans, Joel R
  • Berman, Barry
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form:
Publication details: New York : MacMillan , c1994
Availability: Items available for loan: School of Management (1)Call number: HF5415 E92 1994.

Sales and advertising opportunities for the small manufacturer. by
  • Tompkins, Norman Clyde. [from old catalog]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, Funk & Wagnalls in association with Printers' Ink Pub. Co. [1950]
Availability: Items available for loan: (1)Call number: HF5415 .T588.

Marketing essentials / Lois Schneider, Grady Kimbrell, Carl A. Woloszyk. by
  • Farese, Lois Schneider
  • Kimbrell, Grady
  • Woloszyk, Carl A
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Yor, N.Y. : Glencoe/McGraw-Hill Glencoe, c1997
Availability: Items available for loan: School of Management (1)Call number: HF5415 F37 1997.

Marketing, an introductory analysis [by] John B. Matthews, Jr. [and others] by
  • Matthews, John B
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, McGraw-Hill [1964]
Availability: Items available for loan: School of Management (1).

Emotion marketing : the Hallmark way of winning customers for life / Scott Robinette and Claire Brand ; with Vicki Lenz. by
  • Robinette, Scott
  • Brand, Claire
  • Lenz, Vicki
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2001
Availability: Items available for loan: School of Management (1)Call number: HF5415 R5553 2001.

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