Marketing : best practices / Michael R. Czinkota ... [et al.].
Material type: TextSeries: Dryden Press series in marketingPublication details: Fort Worth ; Dryden, c2000.Description: xxvii, 657 p. : ill. ; 29 cmISBN:- 0030211093
- 658.8 21
- HF5415 .M297453 2000
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book | University Library Regular Circulation | Circulating | HF5415 .M297453 2000 HF5415 M297453 2000 (Browse shelf(Opens below)) | Available | 3UPML00004786 |
Includes bibliographical references and indexes.
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