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Life inc. : how the world became a corporation and how to take it back / Douglas Rushkoff. by
  • Rushkoff, Douglas
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Random House, c2009
Other title:
  • Life incorporated
Availability: Items available for loan: College of Humanities and Social Sciences (1)Call number: BJ1581.2 R87 2009.

Enchanting a disenchanted world : revolutionizing the means of consumption / George Ritzer. by
  • Ritzer, George
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, Calif. : Pine Forge Press, c1999
Availability: Items available for loan: School of Management (1)Call number: HC110 C6 R58 1999.

The Portable MBA / [edited by] Eliza G.C. Collins, Mary Anne Devanna. by
  • Collins, Eliza G. C
  • Devanna, Mary Anne
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, c1990
Availability: Items available for loan: School of Management (1)Call number: HD31 .C6134 1990.

Fundamentals of marketing [by] William J. Stanton. by
  • Stanton, William J
Edition: 3d ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, McGraw-Hill [1971]
Availability: No items available.

Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. by
  • Lamb, Charles W
  • Hair, Joseph F
  • McDaniel, Carl D
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati, Ohio : South-Western, c2002
Availability: Items available for loan: School of Management (2)Call number: HF5415 L2624 2002, ...

Marketing : an introduction / Gary Armstrong, Philip Kotler. by
  • Armstrong, Gary (Gary M.)
  • Kotler, Philip
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Prentice Hall, c2011
Availability: Items available for loan: School of Management (1)Call number: HF5415 K625 2011.

Marketing classics : a selection of influential articles / [compiled by] Ben M. Enis, Keith K. Cox. by
  • Enis, Ben M
  • Cox, Keith Kohn
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [Boston] : Allyn and Bacon, c1988
Availability: Items available for loan: School of Management (1).

Marketing / Dhruv Grewal, Michael Levy. by
  • Grewal, Dhruv
  • Levy, Michael, 1950-
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw Hill/Irwin, c2011
Other title:
  • M : marketing
Online access:
Availability: Items available for loan: School of Management (1)Call number: HF5415 G6753 2011.

Marketing / Dhruv Grewal, Michael Levy. by
  • Grewal, Dhruv
  • Levy, Michael, 1950-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2009
Availability: Items available for loan: School of Management (1)Call number: HF5415 G675 2009.

Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by
  • Perreault, William D
  • McCarthy, E. Jerome (Edmund Jerome)
Series: McGraw-Hill/Irwin series in marketing
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2006
Availability: Items available for loan: School of Management (1)Call number: HF5415 M378 2006.

Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy. by
  • Perreault, William D
  • Cannon, Joseph P., Ph. D
  • McCarthy, E. Jerome (Edmund Jerome)
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2010
Availability: Items available for loan: School of Management (1)Call number: HF5415 .M378 2010.

Marketing / Dhruv Grewal, Michael Levy. by
  • Grewal, Dhruv
  • Levy, Michael, 1950-
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2010
Availability: Items available for loan: School of Management (1)Call number: HF5415 .G675 2010.

The complete idiot's guide to target marketing / Susan Friedmann. by
  • Friedmann, Susan A
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Alpha Books, 2009
Availability: Items available for loan: School of Management (1)Call number: HF5415.127 .F75 2009.

Applications in basic marketing: clippings from the popular business Press / William D. Perreault and E. Jerome McCarthy by
  • Perreault, William D
  • McCarthy, E.Jerome
Edition: 2005-2006 ed.
Material type: Text Text
Publication details: Boston, : Irwin/McGraw-Hill, c2005
Availability: Items available for loan: School of Management (1)Call number: HF5415.13 M369 2005.

Marketing demystified : a self-teaching guide / Donna Anselmo. by
  • Anselmo, Donna
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2010
Availability: Items available for loan: School of Management (1)Call number: HF5415 .A647 2010.

Learning guide principles of marketing / Philip Kotler & Gary Armstrong by
  • Kotler, Philip
  • Armstrong, Gary
  • Paczkowski, Thomas J
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form:
Publication details: Englewood, Cliffs, NJ : Prentice-Hall , c1994
Availability: Items available for loan: School of Management (1)Call number: HF5415 K64 1994.

Marketing management : analysis, planning, implementation, and control / Philip Kotler by
  • Kotler, Philip
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form:
Publication details: Englewood, Cliffs, NJ : Prentice-Hall , c1991
Availability: Items available for loan: School of Management (1)Call number: HF5415.13 K64 1991 ins. man..

Study guide contemporary marketing / Louis Boone and David l. Kurtz / Thomas O'Connor by
  • O'Connor, Thomas
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form:
Publication details: Fort Worth : The Dryden Press , c1995
Availability: Items available for loan: School of Management (1)Call number: HF5415 B66.

Study guide contemporary marketing / Thomas S. O'Connor by
  • O'Connor, Thomas S
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form:
Publication details: Fort Worth : The Dryden Press , c1998
Availability: Items available for loan: School of Management (1)Call number: HF5415 O46.

Modern marketing strategy. Edited by Edward C. Bursk [and] John F. Chapman. by
  • Bursk, Edward Collins, 1907- [ed.]
  • Chapman, John F [joint ed.]
Series: The Business administrator
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge, Harvard University Press, 1964
Availability: Items available for loan: School of Management (1)Call number: HF5415 B774 1964.

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