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		Advertising campaign strategy : a guide to marketing communication plans / Donald Parente. by Parente, Donald Series: Dryden Press series in marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c2000 Availability: Items available for loan: School of Management (1)Call number: HF5837 .A38 2000 HF5837 A38 2000. Place hold Add to cart (remove)
		AMA complete guide to small business advertising / Joe Vitale. by Vitale, Joseph G Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Ill., U.S.A. : NTC Business Books, c1995 Other title: Small business advertising Availability: Items available for loan: University Library (1)Call number: HF5823 V58 1995. Place hold Add to cart (remove)
		Advertising and sales promotion strategy / Gerard J. Tellis. by Tellis, Gerard J, 1950- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Reading, Mass. : Addison-Wesley, 1998 Availability: Items available for loan: University Library (1)Call number: HF5823 T27. Place hold Add to cart (remove)
		Guerrilla advertising : cost-effective techniques for small-business success / Jay Conrad Levinson. by Levinson, Jay Conrad Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Houghton Mifflin, 1994 Online access: Publisher description Availability: Items available for loan: University Library (1)Call number: HF5823 L52 1994. Place hold Add to cart (remove)
		Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty. by Burnett, John, 1944- Moriarty, Sandra E. (Sandra Ernst) Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c2000 Other title: Introduction to marketing communications Marketing communications Availability: Items available for loan: School of Management (1)Call number: HF5415.123 B87. Place hold Add to cart (remove)
		Promotional strategy : managing the marketing communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear. by Engel, James F Warshaw, Martin R Kinnear, Thomas C, 1943- Series: Irwin series in marketing Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge, Ill. : Irwin, c1994 Availability: Items available for loan: School of Management (1)Call number: HF5415 .E65 1994 HF5415 E65 1994. Place hold Add to cart (remove)
		Your marketing plan ; a workbook for effective business promotion / Chris Pryor. by Pryor, Chris Material type: Text; Format: print ; Literary form: Not fiction Publication details: Eugene, Or : Oregon Small Business Development Center Network, c1991 Availability: No items available. Add to cart (remove)
		Excellent sales performance / developed and designed by the Learning Business. Material type: Text Language: English Publication details: Oxford : Pergamon Open Learning, c1996 Availability: Items available for loan: University Library (8)Call number: HF5438.25 E83 1996, ... Place hold Add to cart (remove)
		Public communication campaigns / Ronald E. Rice, Charles K. Atkin, editors. by Rice, Ronald E Atkin, Charles K Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks, Calif. : Sage Publications, c2000 Availability: Items available for loan: University Library (1)Call number: HM1226 P83 2000. Place hold Add to cart (remove)
		Dictionary of marketing and advertising / Jerry M. Rosenberg. by Rosenberg, Jerry Martin Series: Business dictionary series Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : J. Wiley, c1995 Availability: Items available for loan: University Library (1)Call number: HF5415 R57. Place hold Add to cart (remove)
		No cover image available Journal of advertising. by American Academy of Advertising Material type: Continuing resource; Format: print Publication details: [Athens, Ga. etc., Board of Directors, American Academy of Advertising, etc.] Availability: Items available for loan: University Library (1)Call number: HF5801 J59 2003. Place hold Add to cart (remove)
		Your marketing plan ; a workbook for effective business promotion / Chris Pryor. by Pryor, Chris Material type: Text; Format: print ; Literary form: Not fiction Publication details: Eugene, Or : Oregon Small Business Development Center Network, c1991 Availability: Items available for loan: University Library (2)Call number: HF5415.13 P77 1991, ... Place hold Add to cart (remove)
		Advertising and the mind of the consumer : what works, what doesn't, and why / Max Sutherland. by Sutherland, Max Series: Allen & Unwin business and management series Material type: Text; Format: print ; Literary form: Not fiction Publication details: St. Leonards, NSW : Allen & Unwin, 1993 Availability: Items available for loan: School of Management (1)Call number: HF5801 S98. Place hold Add to cart (remove)

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