Promotional decisions using mathematical models. Prepared under the direction of Patrick J. Robinson. Contributing authors: James C. Becknell, Jr. [and others]
Material type: TextSeries: Marketing Science Institute. Series of booksPublication details: Boston, Allyn and Bacon [1967]Description: xvi, 330 p. illus. 24 cmSubject(s): DDC classification:- 658.8/2/0182
- HF5438 .P78
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Book | University Library | Circulating | HF5438 P76 (Browse shelf(Opens below)) | c.2 | Available | 3UPML00006208 |
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