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		Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul. by Guiltinan, Joseph P Paul, Gordon W Series: McGraw-Hill series in marketing Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c1994 Availability: Items available for loan: University Library (1)Call number: HF5415.13 G85 1994. Place hold Add to cart (remove)
		Quality of service : making it really work / Bo Edvardsson, Bertil Thomasson, and John ¢vretveit. by Edvardsson, Bo, 1952- Thomasson, Bertil ¢vretveit, John, 1954- Series: Quality in action (London, England) Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : McGraw-Hill Book Co., c1994 Availability: Items available for loan: University Library (1)Call number: HF5415.5 E26 1994. Place hold Add to cart (remove)
		The power of industrial brands : an effective route to competitive advantage / Paul Hague and Peter Jackson. by Hague, Paul N Jackson, Peter, 1942- Series: McGraw-Hill marketing for professionals Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : McGraw-Hill, c1994 Availability: Items available for loan: University Library (1)Call number: HF5415.12 H33. Place hold Add to cart (remove)
		Principles of marketing / Philip Kotler, Gary Armstrong. by Kotler, Philip Armstrong, Gary Series: Prentice-Hall series in marketing Edition: 6th ed., annotated instructor's ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1994 Availability: Items available for loan: University Library (2)Call number: HF5415 K64 1994 , ... Place hold Add to cart (remove)
		Effective industrial marketing : business-to-business marketing of goods and services / edited by Norman Hart by Hart, Norman Material type: Text Publication details: London : Kogan Page c1994 Availability: Items available for loan: University Library (1)Call number: HF5415 E33. Place hold Add to cart (remove)
		Introduction to agribusiness marketing / George J. Seperich, Michael W. Woolverton, James G. Beierlein. by Seperich, George J, 1944- Woolverton, Michael W Beierlein, James G Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, NJ : Regents/Prentice Hall, c1994 Availability: Items available for loan: School of Management (1)Call number: HD9000.5 S39. Place hold Add to cart (remove)
		Learning guide principles of marketing / Philip Kotler & Gary Armstrong by Kotler, Philip Armstrong, Gary Paczkowski, Thomas J Edition: 6th ed. Material type: Text; Format: print ; Literary form: Publication details: Englewood, Cliffs, NJ : Prentice-Hall , c1994 Availability: Items available for loan: School of Management (1)Call number: HF5415 K64 1994. Place hold Add to cart (remove)
		Study guide to accompany marketing / Joel R. Evans and Barry Berman by Evans, Joel R Berman, Barry Edition: 6th ed. Material type: Text; Format: print ; Literary form: Publication details: New York : MacMillan , c1994 Availability: Items available for loan: School of Management (1)Call number: HF5415 E92 1994. Place hold Add to cart (remove)
		Instructor's resource manual with transparency master's to accompany marketing / Joel R. Evans and Barry Berman by Evans, Joel R Berman, Barry Edition: 6th ed. Material type: Text; Format: print ; Literary form: Publication details: New York : MacMillan , c1994 Availability: Items available for loan: School of Management (1)Call number: HF5415 E92 1994. Place hold Add to cart (remove)
		The streetcorner strategy for winning local markets : right sales, right service, right customers, right cost / Robert E. Hall. by Hall, Robert E, 1949- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Austin, Texas : Performance Press, c1994 Availability: Items available for loan: (1)Call number: HF5415.13 .H345 1994. School of Management (1)Call number: HF5415.13 H345 1994. Place hold Add to cart (remove)
		Market-driven management : using the new marketing concept to create a customer-oriented company / Frederick E. Webster, Jr. by Webster, Frederick E Series: Portable MBA series Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1994 Online access: Table of Contents Availability: Items available for loan: School of Management (1)Call number: HF5415.13 W467 1994. Place hold Add to cart (remove)
		Marketing management : analysis, planning, implementation, and control / Philip Kotler. by Kotler, Philip Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1994 Availability: Items available for loan: School of Management (2)Call number: HF5415.13 .K64 1994 HF5415.13 K64 1994, ... Place hold Add to cart (remove)
		Promotional strategy : managing the marketing communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear. by Engel, James F Warshaw, Martin R Kinnear, Thomas C, 1943- Series: Irwin series in marketing Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge, Ill. : Irwin, c1994 Availability: Items available for loan: School of Management (1)Call number: HF5415 .E65 1994 HF5415 E65 1994. Place hold Add to cart (remove)

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