Refine your search

Your search returned 452 results.

Sort
Results
Marketing management : analysis, planning, implementation, and control / Philip Kotler. by
  • Kotler, Philip
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1994
Availability: Items available for loan: School of Management (2)Call number: HF5415.13 .K64 1994 HF5415.13 K64 1994, ...

Promotional strategy : managing the marketing communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear. by
  • Engel, James F
  • Warshaw, Martin R
  • Kinnear, Thomas C, 1943-
Series: Irwin series in marketing
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Burr Ridge, Ill. : Irwin, c1994
Availability: Items available for loan: School of Management (1)Call number: HF5415 .E65 1994 HF5415 E65 1994.

The business and marketing environment / Adrian Palmer and Ian Worthington. by
  • Palmer, Adrian, 1955-
  • Worthington, Ian, 1946-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : McGraw-Hill Book Co., c1992
Availability: Items available for loan: School of Management (1)Call number: HF5415 P35.

Basic marketing : a global-managerial approach/ William D. Perreault, Jr., E. Jerome McCarthy. by
  • Perreault, William D
  • McCarthy, E. Jerome (Edmund Jerome)
Series: Irwin/McGraw-Hill series in marketing
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, c1999
Availability: Items available for loan: School of Management (1)Call number: HF5415.13 .M369 1999 HF5415.13 M369 1999.

Marketing management : a strategic approach with a global orientation / Harper W. Boyd, Jr., Orville C. Walker, Jr., Jean-Claude Larrâechâe. by
  • Boyd, Harper W
  • Walker, Orville C
  • Larrâechâe, Jean-Claude
Series: Irwin series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Irwin : Chicago, c1995
Availability: Items available for loan: School of Management (1)Call number: HF5415.13 B66 1995.

Retailing management / Michael Levy, Barton A. Weitz. by
  • Levy, Michael, 1950-
  • Weitz, Barton A
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2012
Availability: Items available for loan: University Library (3)Call number: HF5429 L4828 2012, ...

What got you here won't get you there in sales! : how successful salespeople take it to the next level / Marshall Goldsmith, Don Brown, Bill Hawkins. by
  • Goldsmith, Marshall
  • Hawkins, Bill, 1947-
  • Brown, Don, 1956-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2012
Availability: Items available for loan: University Library (2)Call number: HF5438.25 .G6425 2012, ...

ProActive sales management : how to lead, motivate, and stay ahead of the game / William "Skip" Miller. by
  • Miller, William, 1955-
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : American Management Association, c2009
Availability: Items available for loan: University Library (1)Call number: HF5438.4 .M543 2009.

Retail management : a strategic approach / Barry Berman, Joel R. Evans. by
  • Berman, Barry
  • Evans, Joel R
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Palgrave Macmillan, 2006
Availability: Items available for loan: University Library (1)Call number: HF5429 B45 2006.

The social customer : how brands can use social CRM to acquire, monetize, and retain fans, friends, and followers / Adam Metz. by
  • Metz, Adam
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2012
Availability: Items available for loan: University Library (1)Call number: HF5415.5 .M485 2012.

Management information systems; text and cases, by John Dearden and F. Warren McFarlan. by
  • Dearden, John
  • McFarlan, F. Warren (Franklin Warren)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, Ill., R. D. Irwin, 1966
Availability: Items available for loan: University Library (1)Call number: HF5548.2 D4.

Management information systems / Terry Lucey. by
  • Lucey, T. (Terence)
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Letts Educational, 1997 (1998 printing)
Online access:
Availability: Items available for loan: University Library (1)Call number: HF5548.2 L83 1997.

Managing mavericks : the art of sales management / Leslie J. Ades. by
  • Ades, Leslie J
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1992
Availability: Items available for loan: University Library (1)Call number: HF5438.4 A33.

Sales management : decisions, strategies, and cases / Richard R. Still, Edward W. Cundiff, Norman A.P. Govoni. by
  • Still, Richard Ralph, 1921-
  • Cundiff, Edward W
  • Govoni, Norman A. P
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, NJ : Prentice-Hall, c1988
Availability: Items available for loan: University Library (1)Call number: HF5438 S69 1988.

Marketing management : analysis, planning, implementation, and control / Philip Kotler. by
  • Kotler, Philip
Series: The Prentice-Hall international series in marketing
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, c1997
Availability: Items available for loan: University Library (2)Call number: HF5415.13 .K64 1997 HF5415.13 K64 1997, ...

Qualitative market research : a comprehensive guide / Hy Mariampolski. by
  • Mariampolski, Hy
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks : Sage Publications, 2001
Availability: Items available for loan: University Library (1)Call number: HF5415.2 .M3167 2001 HF5415.2 .M3167 2001.

The relationship-based enterprise: powering business success through customer relationship management / Ray McKenzie,1946- by
  • McKenzie, Ray, 1946-
  • DMR Consulting, Center for Strategic Leadership
Material type: Text Text
Publication details: Toronto : McGraw-Hill, c2001
Availability: Items available for loan: University Library (1)Call number: HF5415.5 M24 2000.

The organized executive: 101 ways manage time, people and paper / Stephanie Winston by
  • Winston, Stephanie
Edition: 2nd ed.
Material type: Text Text
Publication details: London : Kogan Page, c1994
Availability: Items available for loan: University Library (1)Call number: HF5546 W56 1994.

Excellent sales performance / developed and designed by the Learning Business.
Material type: Text Text
Language: English
Publication details: Oxford : Pergamon Open Learning, c1996
Availability: Items available for loan: University Library (8)Call number: HF5438.25 E83 1996, ...

Developing a market orientation / Rohit Deshpande, editor. by
  • Deshpande, Rohit
  • Marketing Science Institute
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, Calif. : Sage Publications, c1999
Online access:
Availability: Items available for loan: University Library (1)Call number: HF5415.2 .D44 1999 HF5415.2 .D44 1999.

Pages
 
University of the Philippines Mindanao
The University Library, UP Mindanao, Mintal, Tugbok District, Davao City, Philippines
Email: library.upmindanao@up.edu.ph
Contact: (082)295-7025
Copyright @ 2022 | All Rights Reserved