Results of search for 'Management' › UP Mindanao University Library catalog

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		The Portable MBA / [edited by] Eliza G.C. Collins, Mary Anne Devanna. by Collins, Eliza G. C Devanna, Mary Anne Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1990 Availability: Items available for loan: School of Management (1)Call number: HD31 .C6134 1990. Place hold Add to cart (remove)
		Marketing : an introduction / Gary Armstrong, Philip Kotler. by Armstrong, Gary (Gary M.) Kotler, Philip Edition: 10th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Prentice Hall, c2011 Availability: Items available for loan: School of Management (1)Call number: HF5415 K625 2011. Place hold Add to cart (remove)
		Marketing management : analysis, planning, and control / Philip Kotler. by Kotler, Philip Series: The Prentice-Hall series in marketing Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1984 Availability: Items available for loan: School of Management (1)Call number: HF5415.13 .K64 1984. Place hold Add to cart (remove)
		Marketing management : analysis, planning, implementation, and control / Philip Kotler. by Kotler, Philip Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1991 Availability: Items available for loan: School of Management (1)Call number: HF5415.13 .K64 1991 HF5415.13 .K64 1991. Place hold Add to cart (remove)
		Quantitative analysis in marketing management / Luiz Moutinho, Mark Goode, and Fiona Davies. by Moutinho, Luiz Davies, Fiona Goode, Mark Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chichester ; New York : John Wiley & Sons, c1998 (1999 printing) Online access: Table of Contents Availability: Items available for loan: School of Management (1)Call number: HF5415.13 .M695 1998 HF5415.13 M695 1998. Place hold Add to cart (remove)
		Marketing management : a strategic approach with a global orientation / Harper W. Boyd, Jr., Orville C. Walker, Jr., Jean-Claude Larrâechâe. by Boyd, Harper W Walker, Orville C Larrâechâe, Jean-Claude Series: Irwin series in marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Irwin : Chicago, c1995 Availability: Items available for loan: School of Management (1)Call number: HF5415.13 B66 1995. Place hold Add to cart (remove)
		Customer equity : building and managing relationships as valuable assets / Robert C. Blattberg, Gary Getz, Jacquelyn S. Thomas. by Blattberg, Robert C, 1942- Getz, Gary, 1955- Thomas, Jacquelyn S, 1969- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, c2001 Availability: Items available for loan: University Library (1)Call number: HF5415.55 .B585 2001 HF5415.55 B585 2001. Place hold Add to cart (remove)
		Advertising campaign strategy : a guide to marketing communication plans / Donald Parente. by Parente, Donald Series: Dryden Press series in marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c2000 Availability: Items available for loan: School of Management (1)Call number: HF5837 .A38 2000 HF5837 A38 2000. Place hold Add to cart (remove)
		The social customer : how brands can use social CRM to acquire, monetize, and retain fans, friends, and followers / Adam Metz. by Metz, Adam Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2012 Availability: Items available for loan: University Library (1)Call number: HF5415.5 .M485 2012. Place hold Add to cart (remove)
		Advanced theory and practice in sport marketing / Eric C. Schwarz, Jason D. Hunter, Kyle J. Brannigan and Kevin P. Cattani. by Schwarz, Eric C [author.] Hunter, Jason D [author.] Brannigan, Kyle J [author.] Cattani, Kevin P [author.] Edition: 4th edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2022 Availability: Items available for loan: College of Humanities and Social Sciences (1)Call number: GV716 S37 2022. Place hold Add to cart (remove)
		Branding in Asia : the creation, development, and management of Asian brands for the global market / Paul Temporal. by Temporal, Paul Edition: Rev. ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Singapore ; New York : Wiley, c2001 Online access: Table of Contents Availability: Items available for loan: School of Management (1)Call number: HD69 B7 2001. Place hold Add to cart (remove)
		Marketing management / Russell S. Winer. by Winer, Russell S Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007 Online access: Table of contents Availability: Items available for loan: School of Management (1)Call number: HF5415.13 W5476 2007. Place hold Add to cart (remove)
		Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy. by Perreault, William D Cannon, Joseph P., Ph. D McCarthy, E. Jerome (Edmund Jerome) Edition: 12th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill/Irwin, c2010 Availability: Items available for loan: School of Management (1)Call number: HF5415 .M378 2010. Place hold Add to cart (remove)
		Marketing / James L. Burrow ; contributing writer, Jim Bosiljevac. by Burrow, Jim Bosiljevac, Jim Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, OH : South-Western Cengage Learning, c2009 Availability: Items available for loan: School of Management (1)Call number: HF5415.1 .B85 2009. Place hold Add to cart (remove)
		Marketing / Dhruv Grewal, Michael Levy. by Grewal, Dhruv Levy, Michael, 1950- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, c2010 Availability: Items available for loan: School of Management (1)Call number: HF5415 .G675 2010. Place hold Add to cart (remove)
		The complete idiot's guide to target marketing / Susan Friedmann. by Friedmann, Susan A Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Alpha Books, 2009 Availability: Items available for loan: School of Management (1)Call number: HF5415.127 .F75 2009. Place hold Add to cart (remove)
		Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty. by Burnett, John, 1944- Moriarty, Sandra E. (Sandra Ernst) Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c2000 Other title: Introduction to marketing communications Marketing communications Availability: Items available for loan: School of Management (1)Call number: HF5415.123 B87. Place hold Add to cart (remove)
		Preparing the marketing plan / David Parmerlee. by Parmerlee, David American Marketing Association Series: American Marketing Association marketing toolbox Material type: Text Publication details: Lincolnwood, Ill., USA : NTC Business Books, c1993 Availability: Items available for loan: School of Management (1)Call number: HF5415.13 P32 1993. Place hold Add to cart (remove)
		Marketing management : analysis, planning, implementation, and control / Philip Kotler. by Kotler, Philip Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1994 Availability: Items available for loan: School of Management (2)Call number: HF5415.13 .K64 1994 HF5415.13 K64 1994, ... Place hold Add to cart (remove)
		Promotional strategy : managing the marketing communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear. by Engel, James F Warshaw, Martin R Kinnear, Thomas C, 1943- Series: Irwin series in marketing Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge, Ill. : Irwin, c1994 Availability: Items available for loan: School of Management (1)Call number: HF5415 .E65 1994 HF5415 E65 1994. Place hold Add to cart (remove)

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